Day 22/365: Key Financial Ratios Every Investor Must Know

If financial statements tell you what is happening, financial ratios tell you how good or bad it really is.

Smart investors never buy a stock without checking its key financial ratios.

1. Earnings Per Share (EPS)

EPS = Net Profit ÷ Total Shares

It shows how much profit the company makes for each share.

Higher EPS = better profitability.

2. Price to Earnings Ratio (P/E)

P/E = Share Price ÷ EPS

It tells whether a stock is:

  • Cheap
  • Fairly priced
  • Overvalued

Low P/E may indicate undervaluation.

3. Return on Equity (ROE)

ROE = Profit ÷ Shareholder Equity

It shows how well the company uses investors’ money.

High ROE = efficient management.

4. Debt to Equity Ratio

It shows how much debt the company has compared to its own capital.

Low debt = safer business.

5. Current Ratio

Current Assets ÷ Current Liabilities

Shows if the company can pay short-term bills.

Above 1 is healthy.

6. Profit Margin

Profit ÷ Revenue

Higher margin means better control over costs.

7. Price to Book Value (P/B)

Compares market price with company’s net worth.

Low P/B may indicate undervalued stock.

How to Use Ratios Wisely

Never judge a stock on one ratio.
Compare:

  • With past performance
  • With competitors
  • With industry average
Key Financial Ratios Every Investor Must Know
Key Financial Ratios Every Investor Must Know

FAQs – Investor Questions

Q1. Is low P/E always good?

No. It could also mean poor growth.

Q2. What is a good ROE?

Above 15% is considered strong.

Q3. Is high debt always bad?

Not always, but excessive debt increases risk.

Q4. Can ratios predict stock prices?

They show quality, not short-term price movements.

Q5. Should beginners use financial ratios?

Yes. They are the foundation of smart investing.

Final Thought

Financial ratios are the x-ray of a company.
They help you see what is hidden behind the stock price and make confident investment decisions.